MYXOLOGY ⎯
BRAND IDENTITY

CLIENT: College project

ROLE: Brand identity 

DATE: 2021

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THE GOAL​

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Sub-Zero’s Kitchen Design Contest is a long-standing program that celebrates innovation in luxury kitchen design. In previous years, the contest branding changed to reflect each event’s theme or location.

For the latest cycle, the team wanted a shift, a timeless, evergreen identity that could anchor the contest across future years, simplify rollout, and reinforce its prestige.