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Abundelicious:
Rebrand

Client: Abundelicious

Role: Rebrand, graphic design

Date: 2020

Abundelicious is a health and wellness company that encourages mindful eating and deprogramming the hold of diet culture. I designed a new identity that better reflected the brand.

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Abundelicious already had the theme of blueberries. 
By incorporating that into the logo along with clean, elegant lines, I was able to create a logo that was sophisticated, elevated, and timeless.

Art Direction

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